Netflix, Amazon, YouTube form group
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YouTube’s Amazon partnership lets eligible US creators tag products in Shorts, videos, and livestreams while earning commissions on qualifying sales.
Don’t be surprised if your favorite YouTuber suddenly starts pushing a lot more Amazon products. Amazon and YouTube recently partnered to make it easier than ever for content creators to hawk Amazon products in their videos and get a cut of the sales after Amazon officially joined YouTube’s Shopping Affiliate Program last week.
The update turns product recommendations into a more direct revenue stream for creators, and for Amazon, the move puts its massive online marketplace inside one of the most popular video platforms.